Thursday, May 04, 2006

Online Start Up. Build a website or Turnkey website? (Part 1)

Copyright © Penny Shellswell
http://www.LotsMoreComingIn.com

You need to decide whether you are going to build your own site, have one built for you or go with a turnkey website (one that is ready made with a sales program and the necessary software).

This will probably be decided by whether you have the ability to build your own, whether you have the finance to pay someone to build it for you or whether the cheaper option of a ready made package is for you.

A turnkey option is not limiting because you can always add other product lines, or e-books and information to it later.

The decision to build your own or not will also be governed by what you are choosing to sell. Obviously if you have your own range of products or services to promote, a turnkey website will probably not be appropriate.

But if you are a complete beginner, then I would definitely recommend the turnkey option. You immediately reap the benefit of the experience of the person who built the site, experience which can take years to acquire. You avoid the dead ends of investigation and blind alleys of learning if you’re starting yourself from scratch and you can concentrate on your main focus of getting those sales.

As your business grows you will need an automatic responder (autoresponder) so check that your turnkey package has one. If it doesn’t be prepared to add this.

An autoresponder is a piece of software which enables you to automatically contact everyone on your list, your subscribers. Your list of subscribers and customers will develop in time and it will become impossible to email updated information to everyone by hand. With an autoresponder you can send a specific message/email to each person on your list, or a selected section of your list, at will.

To be continued...

© 2006 Penny Shellswell Helping you develop a successful Turnkey business Click "Work from Home Don't Miss This". To Download a FREE 325 page ebook click banner "Dotcomology ~ The Science of Making Money Online" at www.LotsMoreComingIn.com

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